ABOUT THE MARATHON

Beer Marathon 2026 is coming to White Rabbit Bar during the FIFA World Cup 2026 — bringing together football fans, beer lovers, and a little friendly competition.

Here's how it works: every participant who registers for the marathon receives a digital card. Simply present your card at the bar each time you purchase a beer, and your drinks will be automatically counted toward your drinking score.

The more beers you enjoy throughout the FIFA World Cup 2026, the higher you climb on the leaderboard. At the end of the tournament, the participant with the highest beer count will become the Beer Marathon 2026 winner and receive the grand prize - a solo weekend trip to Prague